Branding

Branding is serious business. Companies spend big dollars on building a brand and then maintaining it. When we say Brand we’re generally talking about: Logo Official colors Fonts Tone and language Think of McDonald’s: their logo changed appreciably in decades. Every...

AMBUCS Glossary

AMBUCS as an organization has many unique terms. New members may feel as if they are learning a new language. Check out this helpful AMBUCS Glossary AMBUCS...

AMBUCS Chapter Branding

Branding is serious business. Companies spend big dollars on building a brand and then maintaining it. When we say Brand we’re generally talking about: Logo Official colors Fonts Tone and language Think of McDonald’s: their logo changed appreciably in decades. Every...
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